George was a pirate, but he wasn’t a very good pirate.
He was more into branding himself as an information economy brand than as an actual provider of pirating services.
He had the logo, the website, the social media footprint, but he didn’t follow through with getting the job done.
“I have 15,000 followers and I generate a lot of likes and shares and contacts every day in my network,” said George. “Who needs results?”
The captain angrily ordered George to walk the plank.
As he walked the plank, George posted in Instagram selfie that got 92 likes and shares.