I have a rule: The fancier the label, the worse the product.
I made this rule based on the assumption that the more a company spends on label design, the less they have left over for quality parts, ingredients, manufacturing, or anything else related to the actual product.
Good products don’t need eye-catching gimmicks or advertising to get you to buy them. You can sell them in a brown paper wrapper if you wanted to.
I wrote a book about this.
Okay, so it has an orgy of blood, sex, and explosions on the cover.
Hey, gotta sell it, right?