Karbach is a local craft brewery that’s popular with hipsters.
They make all kinds of unusual brews, and their brewpub features unusual entrees and appetizers that go with their eclectic selection of brews around the country.
They’ve been growing quickly, and selling their beer to popular bars and local grocers, but still have problems meeting demand.
So, the ownership struck a deal with the massive beer corporation Anheuser-Busch, who have been buying out popular local brewers, like Goose Island.
Hipster bars reacted by dumping their inventory of Karbach and cancelling their orders.
The beer may taste smooth, but their reputation is spoiled.

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